For years I have been a subscriber to The New Republic. The thing I liked most about the magazine was that it didn't use glitz and glamour to lure people to its articles.With almost no photos or graphics and very few ads, TNR clearly tried to meet its fiscal needs by attracting readers using just the quality of its written word.
Three years ago I became a Kindle user. Skeptical at first, I slowly was hooked, and greatly hooked when I was recovering from eye surgery. (Find me a book in which you can change font size!) I subscribe to the Kindle version of the New York Times, which is just OK for its content, but great for its portability.
The TNR and Kindle: what a great match.
This week I received an email saying I could access TNR at no extra cost on an Ipad. Not a Kindle. Just an Ipad. Great.
A long time ago, when I learned that the Ipad, with no external ports or drives for media, was merely an umbilical cord to the Apple company, I vowed to purchase Apple no more. I guess I'll be stuck with the paper TNR. For a while...
As it is, the new majority owner of TNR is one of the founders of Facebook, another digital entity I have vowed to stay away from. (When I think of Facebook I think of lemmings.) He was quoted in the papers as saying that most TNR readers will be reading digital versions in 5 to 10 years. I hope they expand beyond Ipad by then, or they will have lost a steady reader.
Unless, of course, the Facebook politics change TNR from what it has been for years: one of the best written publications on the planet.